Discover Innovative Boating Solutions at Seattle Boat Show with POP Board Co.
Santa Ana, United States – January 23, 2026 / POP Board Co. /
For boaters in the Pacific Northwest, a vessel serves not merely as a mode of transportation but as a home base for adventures. Whether moored in a serene inlet of the San Juan Islands or navigating the complex waterways of the South Sound, the primary objective is exploration. However, even the most well-appointed trawlers and sailboats encounter a shared challenge: transitioning from the boat to the water often proves to be a cramped, slippery, and chilly experience.
This January, POP Board Co. (Booth North 141) will be present at the 2026 Seattle Boat Show, unveiling a solution that aims to revolutionize how PNW cruisers engage with the water. By merging military-grade inflatable technology with an ethos tailored for adventure, POP Board Co. is proud to introduce the POP Dock alongside a robust lineup of paddleboards at the Lumen Field Event Center.
“The boating culture in this region is unlike any other in the nation,” comments a representative from POP Board Co. “In cities like Chicago or Miami, the focus may be on the social scene. In Seattle, it centers on adventure-crabbing, fishing, kayaking, and bringing your furry friend along. Our goal at Booth North 141 is to demonstrate to PNW boaters how they can enhance their usable space, boost safety, and transform their swim step into a fully functional activity hub.”
The “Cold Water” Challenge: The Importance of the POP Dock
In warmer southern waters, a swim platform is often used for sunbathing. In the brisk, frequently choppy waters of the Puget Sound, however, the swim platform serves as a functional area-a mudroom, a launchpad, and a landing zone.
At Booth North 141, visitors will learn why the POP Dock has become a vital upgrade for serious cruisers.
1. The “Floating Mudroom” Concept Cruising in the Northwest necessitates gear-crab pots, fishing equipment, muddy footwear, and wet pets. Bringing all of this directly into the cockpit or salon can create a significant mess. The POP Dock, affixed to the stern, functions as a spacious, stable “back porch” at water level.
- Gear Staging: It offers over 50 square feet of space to prepare kayaks, inflate dinghies, or sort through the day’s catch before it touches the teak deck.
- Cleaning Station: The durable PVC surface is easy to rinse off, making it an ideal location to wash away salt and sand before stepping onto the main vessel.
2. The Dog Safety Solution For the many boaters who travel with pets, the POP Dock is a crucial safety feature. Maneuvering a Golden Retriever from a dinghy up a slick fiberglass ladder in 50-degree water can be a stressful and hazardous task.
- Low Profile: The POP Dock rests just inches above the waterline, enabling dogs to step directly off a tender or out of the water with ease.
- Traction: The EVA foam traction pad provides a grip that fiberglass swim steps simply cannot offer, instilling confidence in both pets and their owners in slippery conditions.
3. Extending the Trawler Many traditional PNW trawlers feature small, bolt-on swim steps. A 40-foot vessel might provide only 18 inches of depth at the stern. By deploying a POP Dock, that area instantly transforms into an 8×7 foot or 10×8 foot platform, effectively adding a “water-level salon” to the boat at a fraction of the cost of a refit.
The Explorer’s Quiver: Paddleboards Designed for the Sound
While the dock enhances the boat, the paddleboard expands the adventure. Booth North 141 will showcase POP Board Co.’s 2026 expedition-ready stand-up paddleboard (SUP) lineup.
“In the Sound, you are not just paddling in calm waters,” the team explains. “You are contending with boat wakes, tidal currents, and rocky shorelines. A board that is stable and robust is essential.”
Attendees will have the opportunity to examine the reinforced rails and wider designs of the 2026 touring models. These boards are crafted for cruisers looking to anchor in a bay and paddle ashore for a hike, exploring shallow inlets where larger boats cannot venture. They come equipped with ample bungee storage for dry bags, making them ideal for micro-expeditions.
Strategic Partnership: Rover Marine Tenders
For PNW cruisers, the dinghy often presents a significant challenge. Davits can be costly, towing can be cumbersome, and storage options are limited.
To address this issue, POP Board Co. is collaborating with Rover Marine at Booth North 141 to introduce the ultimate “Cruiser’s Tender.” The Rover Battle Boat combines the rigidity of a hard hull with the convenience of a compact, stowable design.
- No Davits Required: The Rover boat can be rolled up and stored in a lazarette or on the bow.
- Rock-Ready: Unlike inexpensive PVC tenders, the Rover features heavy-duty drop-stitch floors and reinforced hulls, making it capable of navigating the barnacle-laden rocks typical of San Juan landings.
- The Complete System: Visitors will see how the Rover boat, POP Dock, and POP Paddleboards work together to create a comprehensive “off-boat” ecosystem. Use the Rover to reach shore, the POP Dock for safe loading and unloading, and the SUPs for coastline exploration.
Why Booth North 141 is a “Must-Visit” at Lumen Field
The Seattle Boat Show is the largest event of its kind on the West Coast, and finding your way around the Lumen Field floor can be overwhelming. POP Board Co. has crafted Booth North 141 as an educational center for practical boaters.
- The “Stability Test”: Many harbor skepticism about inflatables until they experience one firsthand. Visitors can walk on a fully inflated dock to appreciate the solid rigidity provided by high-pressure drop-stitch construction.
- Rigging Demos: The team will showcase how to secure the dock to various types of vessels-from the high transom of a sportfisher to the swim grid of a Ranger Tug.
- The “Good Life” Vibe: Amid the technical specifications of engines and electronics, the POP booth radiates the spirit of adventure. It serves as a reminder of why we go boating: to enjoy ourselves, to unwind, and to connect with nature.
The Venue: Lumen Field Event Center
The 2026 Seattle Boat Show will return to the Lumen Field Event Center (800 Occidental Ave S), providing a dry and warm atmosphere to discover the latest marine innovations as the season approaches.
- Dates: Friday, Jan 30 – Saturday, Feb 7, 2026.
- The “Indoors + Afloat” Experience: While POP Board Co. is situated indoors at North 141, the products are designed to withstand the rugged realities of the “Afloat” segment at Bell Harbor. The team invites visitors to explore the larger boats at the marina and then come to the booth to learn how to enhance them.
Industry Analysis: The Shift Towards “Modular Marine”
The marine market in the Pacific Northwest is witnessing a transition toward “Modular Marine” solutions. As moorage costs in Seattle and the Eastside continue to rise, boaters are seeking ways to maximize the utility of their existing vessels instead of upgrading to larger ones.
“The trend for 2026 is versatility,” states a marine industry analyst. “A 35-foot boat represents a substantial investment. Owners are inquiring, ‘How can I make this 35-footer feel like a 45-footer?’ The answer lies not in fiberglass but in modular add-ons. Inflatable docks and high-quality tenders enable smaller vessels to operate beyond their size in terms of usable space and functionality.”
POP Board Co. is at the forefront of this movement. By providing a product that can be packed into a bag yet expands into a patio, they empower urban Seattle boaters (who may have limited storage in condos or apartments) to enjoy “yacht-sized” amenities without incurring yacht-sized slip fees.
About POP Board Co. Founded from a passion for the water and a commitment to making it more accessible, POP Board Co. produces high-quality inflatable docks, paddleboards, and marine accessories. With an emphasis on durability, style, and the “Good Life,” POP designs gear that withstands the challenges of the Pacific Northwest while adding a splash of color to even the dreariest days.
About Rover Marine Rover Marine creates the world’s most capable portable boats. Bridging the gap between a soft inflatable and a hard hull, Rover’s “Battle Boats” are engineered for explorers in need of a tender that is robust, fast, and easy to stow.
Upgrade Your Adventure at Booth North 141
The 2026 cruising season is just around the corner. Before you anchor in Sucia or Roche Harbor, ensure your vessel is prepared for the “Good Life.”
Visit POP Board Co. at Booth North 141 at the Lumen Field Event Center. Experience the future of marine real estate and discover how a little air can significantly enhance your boating adventures.
Contact Information:
POP Board Co.
301 W. Dyer Road
Santa Ana, CA 92707
United States
Dana Bruce
(888) 978-1503
https://popboardco.com

